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In the summer of 2022 I went on a career break.

I still remember one of my followers who said:

“When you come back from your career break you’ll start your own business”

I was like..”naaaah, it’s not the right time”

I often think back to that summer.

What I left behind, and what I wanted to change.

I finally had much more time with my family.

The guy who said those words were so right.

I did start my own business.

I wish I remembered his name.

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You build confidence by doing hard things

Prove to yourself, over and over again that you can do hard things.

→ That’s how you build confidence.

And that means starting BEFORE we feel ready.

Asking even though its scary as hell.

Being prepared to look like a fool in the beginning.

Being ready to FAIL loads of times during the way.

5 examples from my own life:

1. I applied to jobs that often required an engineering background - I went for it anyway and got most of those jobs. The fact that I wasn’t an engineer is probably one of the reasons I did so well in those roles.
   
   → Don’t let limiting beliefs hold you back. Take action on the things you want to do.
   

2. I wanted to sell submarines. I haven’t still but I’ve sold tech to submarines.
   
   → Aim high, and you’ll reach higher and closer than most people.
   

3. My former manager called me one day and said: “Hanna, we’re going to build a unicorn together”. I said OK and jumped onboard. 1.5 years later I had hired a team of 90 people across 22 countries and we went from 0 to $30M in annual recurring revenue. We became a triple 🦄 and we were valued to $3B. It was the craziest ride I’ve ever been on and it made me realise so much about myself. It built my confidence!
   
   → If I would have said to myself: “I don’t know how, I can’t do it” I would have missed that opportunity.
   

4. I wanted to build my personal brand so I started to create content years ago.
   
   → I was sh!t in the beginning 😆 but I did it anyway and this thing changed my life. We don’t need to know what the whole process looks like. Just take one step today and the path will reveal itself.
   

5. I was fed up with working for other people so when I was 40 I decided to bet on myself and started my own business.
   
   → It was super scary to take this decision but I felt I had no choice because I had lost the motivation to work for other people. Sometimes the feeling of having no other choice is exactly what will make us succeed.

The biggest risks creates the most impact for us.

My point is:

You never know unless you ASK.
You never know unless you TRY.

Don’t live your life wishing you had tried.

Most people will choose the easy route in life.

We’re not most people.

If you choose hard, you'll always win.

And that’s how we build CONFIDENCE and can do more, and more and more hard things.

Everything compounds with time:

Doing nothing takes you nowhere.
Trying and making an effort compounds.

Because whatever happens, we always learn a ton.

So remember:

Easy now → hard later.
Hard now → easy later.

Choose hard.

Talk soon,
Hanna



👋 PS. My business is growing, and I’m looking for more people who can join us in content creation (ghostwriting and Canva design work) and LinkedIn Management. You should have your own business and want to bring on more clients. Is this you or someone you know? Respond to this email if you’re interested.

Whenever you’re ready, here’s how I can help you:

1 - Grab my guides → go HERE

2 - Book a consultation/coaching or one of my programs → go HERE
( I coach people in personal branding, portfolio career and how to build a profitable cash flow online business)

3 - We can build for you → go HERE

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