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I will never get tired of this view.

In fact, I love it so much I have started looking for a flat.

Meet Stephan - he’s an online business owner

❌ He works alone
❌ He has no email list
❌ He is only selling time
❌ He has no digital product
❌ He has one income stream
❌ He gets all his business locally
❌ He has no scalable business model
❌ He is customizing everything he sells
❌ He is not posting regularly on social media
❌ He is only selling during work hours (often through face to face meetings)
❌ He is invoicing his clients at the end of every month after he has delivered to them that month
❌ When he goes on holiday, he doesn't make any 💲 to his business - the business is standing still

Meet Anne - she’s an online business owner

✅ She sells 24/7
✅ She has an email list
✅ She is invoicing upfront
✅ She has a digital product
✅ She can work from anywhere
✅ She has clients all over the world
✅ She has a scalable business model
✅ She is building multiple revenue streams
✅ She works with sponsors and have partnerships
✅ She has a following on social media, and posts on a regular basis
✅ She has a clear value ladder and offers for different levels and budgets
✅ It doesn't matter if she goes on vacation, the business keeps running and 💲 keep coming in

Which one of these business owners are you?

👉 Or, maybe I should ask: which of these business owners do you want to be?

To go from being Stephan, and become Anne may seem like mission impossible and super complex, but its not.

❌ You don’t need a huge audience to deliver value to an advertiser.
✅ What you need is an engaged and loyal audience.

↓

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If you’re working like Stephan you’re losing money every day.

And it’s not sustainable in the long run.

This is what Stephan should do:

1 - Package and position his services
2 - Sell globally rather than just locally
3 - Define and commit to a few revenue streams he wants to build, and start building them with consistency (his clients already buy, so he knows there is demand)
4 - Turn some of the things he is selling through time, into a downloadable product that sells while he sleeps
5 - Update his LinkedIn profile and provide clarity on who he is, who he helps and how he helps them
6 - Add links on LinkedIn to his website and services
7 - Build on social media (post with consistency)
8 - Start building an email list
9 - Charge upfront rather than after delivery

If you need help with any of the above, I can help.

You can either book time with me (consultation or my program) or we can build it for you.

We can:

✔️ Update your LinkedIn profile
✍️ Write your LinkedIn posts
📫 Set up and configure your newsletter on Beehiiv (stop relying only on social media)
📗 Build your lead magnet/guide/ebook
🌏 Teach you how to build an online business and get clients all over the world
🗺️ Teach you how to work from anywhere
💰 Build multiple income streams

Think about it.

→ Reply to this email if you need my help.

Let’s not be like Stephan 🤣

Enjoy your weekend, and see you next week 👋

Hanna

PS. Last week I asked you in a poll, how often I should send this newsletter. Most of you said once per week. Your wish is my command 😄 I'm gonna try this for a few months and then reevaluate again. You'll continue getting these emails from me every Saturday.