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People will tell you:

"It's risky to start your own business."

Is it?

Really?

This is how my life has changed:

2022

• I was stuck in back-to-back meetings everyday

• My income depended on my employer

• I had very little energy left after work

• Growth depended on my employer

• I had one client = one full-time job

• I had no time to build on the side

• Every year I gave more and more

• Never ending to-do list

• I felt stuck

2025

• I own my time

• I am my own boss

• I get to decide the speed

• Every day looks different

• I have a lean remote team

• I can work from anywhere

• I have clients all over the world

• I decide how much money I make

• I don't need to hold back any longer

• I'm building multiple income streams

• I can FINALLY use all of my strengths

• I've built a profitable and lean cashflow business

• Me and my family travel and experience more things together

Every day I hear of people getting laid off.

People who have given their all to their employer.
People who haven’t built their personal brand or actively invested in building their network.
People who only have one income stream = full time employment.

Giving everything to one employer is a broken old model that is super risky.

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In today's market, NOT betting on yourself IS a real risk.

I wish I had started sooner.

I looked for the perfect job for years.

I didn't find it.

Until I started my own business.

And designed the job I've always wanted.

A job that gives me options, multiple income streams, independence and no one holding me back anymore.

It’s funny how society and people around us tells us what “risk” is.

I guess the definition of risk depends on how you look at things.

My “risk” is entrepreneurship.

A risk I am 100% happy with ☺️

And it feels like a much safer bet than putting all eggs in one basket.

What's your take on risk?

Reply to this email and let me know.

…that’s it for today. Have a great rest of the week..and remember: don't postpone things.

Go for it with all you got!

We get clarity and become ready when we take action.

Until next time,
Hanna

👋 PS. I’ve recently started posting on Instagram as well, join me?

📌 PPS. I launched a new guide - download it here: https://hannalarsson.gumroad.com/l/HowtoMakeMoneyfromYourNewsletter?layout=profile