- HUNTRS by Hanna Larsson
- Posts
- 🚀 The Business of You
🚀 The Business of You
3 Key areas to succeed
Hanna Larsson
October 19, 2024
In partnership with
The only way to truly decide over your own life is to be your own boss.
In case you missed it, read this edition HERE.
Before we dive in,
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I meet people almost daily who wants a different life than they currently have.
A life that is less about feeling stuck, selling time and sitting in soul sucking back to back meetings all the time.
And more about time for all the other things life is also about.
A life that is designed with more intention and purpose.
The barrier to entry to design this kind of life has never been lower than it is right now.
The 3 things you must know when you get started:
1 - Build distribution
There are so many people with great business ideas out there but they lack distribution.
→ You need eyeballs today to get clients.
2 - Your number one focus should be on sales
There’s no way around it.
The best thing you can do is to build in public - that’s how I’ve grown my business.
You need to reframe how you look at sales.
Sales is about helping people.
Sales is about solving a problem for people.
Would you rather continue selling your time until you’re 65 or are you willing to package your knowledge and sell it through products, programs, podcasts, newsletters, coaching, ebooks, guides, done-for-you services, sponsorships, partnerships, paid communities?
→ And become more free and have more options?
For me the answer is hell yes.
Hope it’s the same for you.
3 - Start with one offer
That’s it.
You just need one in the beginning.
Prove to yourself that you can sell that offer.
Listen to the feedback from clients and let that feedback guide you forward and shape your next offer.
That’s literally how I’ve grown my own business and how I coach people to build an online side hustle and business.
Some of the most common questions people ask me:
“Can you help me package my offer properly”
“I don’t know how to monetize my audience. Can you help me?”
“I don’t know what to sell. Can you help me?”
“I can’t find clients. What should I do?”
“I have several interests and topics I want to talk about in my content. How can I talk about them and combine them well in my content?”
→ All of those questions comes back to the above 3 points.
Build distribution and audience
Learn how to sell
Packaging and positioning
Start with your content → define topics and learn how to play this game.
An algorithm is a game. Only content is not enough.
Update your LinkedIn profile - make it crystal clear.
This is one of the biggest conversion blockers for most people and why they don’t get inbound.
Make sure your website is easy to navigate on → make it easy to buy from you.
I offer services in 3 areas:
1 - Build a profitable online business
2 - Build your personal brand
3 - Build a portfolio career
→ And each area has its own sales funnel.
The best way to build your own momentum is to build your business as an ecosystem.
And cross reference between your services, products and distribution channels.
When that flywheel starts spinning, there’s nothing stopping it.
This is content-led organic growth.
All of this starts with you.
↓
It’s the business of you.
Hope you found this helpful.
Talk soon,
Hanna