That comment drove 267,060 impressions.

Here’s where the importance of your tagline comes in.

All of those impressions made people see my tagline: “Building personal brands for CEOs and Founders…”

A BIG part of new business for me comes from commenting.

Commenting on other people’s posts.

Not generic comments.
Not “great post”.

👍 Real comments
👍 Thoughtful takes
👍 Adding context
👍 Sharing experience
👍 Sharing my opinion

Here’s why it works:

1. Comments show up in other people’s feeds.

2. You borrow attention instead of trying to create it from scratch.

3. And people click profiles before they follow posts.

A lot of my inbound starts like this:

Someone reads a comment.
↳ They check the profile.
↳ They send a DM.

No post needed.

But that doesn’t mean you don’t need to post. You should definitely post.

I post 7 days a week and get lots of comments on my own posts.

Showing up as myself + posts + comments = Results 💯

I've gained so many clients by commenting on other people’s posts.

Don’t underestimate comments!

I wrote about this here too.

If you want to try this:

1. Pick 5 people your audience already follows.

2. Comment as early as possible when the post is live.

3. Say something useful.

4. Do it daily.

Posting builds authority. Commenting builds distribution.

Most people overthink content and underuse comments.

You need to nail both.

Talk soon,
Hanna

📌 Here are 4 ways I can help you:

1. Download one of my guides and start today: https://hannalarsson.gumroad.com/

2. Work 1:1 with me: https://hannalarsson.me/

3. Me and my team build for you: https://hunt.rs/

4. Use my link and get 20 % off your first 3 months of your paid plan with Beehiiv after a complimentary 30-day free trial.

(https://www.beehiiv.com/?via=hanna-larsson)